In November 2014, Chrome Hearts opened their Miami boutique, with a Fahey/Klein Gallery on the second floor that showcased photographs from the 20th-century by various photographers. The firm employed its hallmark silver accents in a customization of the iconic Adidas Stan Smith in early 2016. In March 2014, Chrome Hearts bought a minority stake in high-end knitwear brand The Elder Statesman. In 2010, they collaborated with Owens on jewelry and sneakers which were unveiled at Paris Fashion week. The shoes are adorned with various silver embellishments.
In 2010, they partnered on shoe design with the Robert Mapplethorpe Foundation, and Rick Owens.
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In 2009, fashion brand BAPE ( A Bathing Ape) collaborated with them on a series of t-shirts including the 12-piece limited edition Chrome Hearts X BABY MILO. Prior to this, in the 90s, Rei Kawakubo from Comme des Garçons had already worked with the brand by displaying their products in the Aoyama flagship store. In 2007, Japanese fashion brand Comme des Garçons collaborated with Chrome Hearts on a series of pendants and garments.
In 2002, Chrome Hearts introduced a collaboration with The Rolling Stones featuring the band's iconic "Lips and Tongue" motif. In 2016, they introduced their first fragrance collection, based on two scents, featuring products such as incense and Eau de Parfum. Majority of their products are produced in their Hollywood production factory. Chrome Hearts rings Goods and products Ĭhrome Hearts is primarily recognized for its clothing, accessories, furniture, leather products, and eyewear. In April 2020, Chrome Hearts sued clothing brand MNML for using their trademark cross symbol on jeans. In the early 2000s, Chrome Hearts began publishing its own fashion magazine, which featured interviews and celebrity photoshoots, many of which were shot by Laurie Lynn Stark. In 2003, Chrome Hearts opened a boutique at Prince's Building, Hong Kong. In 2000, Richard Stark collaborated with Tommy Perse, owner of Maxfield, and architect Mark Steele to build a third boutique in West Hollywood, Los Angeles. In 1999, a second boutique opened in Minami-Aoyama, Tokyo. In 1996, the first Chrome Hearts boutique opened at 159 East, 64th Street, Manhattan, New York City. Since 1994, Chrome Hearts has been co-owned by Richard Stark and his wife Laurie Lynn Stark. In 1994, Stark, Bowman, and Kamhout had a falling-out, and Bowman and Kamhout withdrew from the brand. In 1992, the brand was awarded Accessory Designer Award of the Year by the CFDA. The company's first task was a costume design for Chopper Chicks in Zombietown, co-starring the girlfriend of Steve Jones, the lead guitarist of the Sex Pistols Stark took the name of the brand from the working title of the movie. The third partner was master sterling silver jeweller Leonard Kamhout.
They initially established the label in order to produce leather jackets that weren't available on the market. Bowman was a manufacturer of leather goods, while Stark merchandised top grade raw leathers. Richard Stark and John Bowman started the business in a Los Angeles garage in early 1988. Although not officially disclosed by Chrome Hearts, the brand is estimated to be worth around $1 billion. As of 2021, they have 1000 staff at their Los Angeles production site. Production is mainly done in-house at the big production site in Hollywood. The production site covers three blocks in the middle of Hollywood and consists of multiple buildings and factories around the world. They are known for using leather, silver, and ebony. The brand produces silver, gold, and diamond accessories, alongside eyewear, leather items, apparel, furniture, kitchenwear, and random objects.
Its logo contains a cross with the brand name around it on a circular ribbon. It is currently co-owned by Richard Stark and his wife Laurie Lynn Stark. Clothing, Accessories, Jewellery, Furniture, Leather, Eyewear, FragrancesĬhrome Hearts is a luxury brand from Hollywood, founded in 1988 by Richard Stark, Leonard Kamhout and John Bowman.
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